The Sessions

Supernormal: The Sessions is a 6-week cohort program that equips business owners with the tools to develop an identity strategy that will help them lead an identity-aligned business.

Throughout the program, I teach the principles of the Mentality, Manageability, Momentum framework to empower cohorts to discover and align with their core identities. I also introduce them to the Identity Flow Hack, which is designed to help identify and replace the sources of misalignment that disrupt the identity flow.

By the end of the program, cohorts will have clearly defined their values, mission, messaging, programs, products, services, and objectives. They will also have the opportunity to present their identity strategies to receive peer and instructor feedback to fine  tune.

Identity Strategy

Identity strategy is a holistic approach to creating a marketable business. It involves aligning your ideas with identity, gaining clarity on who/what “fits,” creating clear & concise messaging, and connecting to resources that will aid in fulfilling business objectives.

Benefits Benefits

By participating in The Sessions you'll have access to the following benefits:

Weekly Lessons on Identity sessions

On one day each week of the cohort, we will host a 2-hour Lessons in Identity session where I teach the individual components of the Mentality, Manageability, Momentum framework and the coinciding loops of the Identity Flow Hack. These sessions are intense and require vulnerability, focus, and full participation from each cohort.

24/7 access to provisional consulting

As cohorts are learning the framework and how to walk themselves through the Identity Flow Hack, they often need support in fully grasping concepts and navigating through challenging thoughts or narratives. This is why each cohort will have 24/7 access to provisional consulting through the Voxer app on their mobile phones for the entirety of the cohort. You’ll thank me for this one!

2-hour Virtual Identity Storyboarding session

Identity Storyboarding is an auditing process that involves deep diving into the business owner’s experiences — both past and present — to discover the core and essential elements of their identity. Each cohort will go through an abbreviated version of this process to provide the information necessary for identity strategy.

Identity Strategy Guide template

After learning the framework and completing the storyboarding process, cohorts will develop a single document known as an Identity Strategy Guide, which they will present at the end of the program to receive peer & instructor feedback. I will provide cohorts with a digital template to assist them in developing their guides. The template can be customized to reflect identity-specific information and to match brand aesthetic.

How much is
Supernormal: The Sessions?

The investment for The Sessions is $1000.

A non-refundable 25% deposit is due upon signing Enrollment Agreement.
The remaining balance is due by the third week of the cohort.

Apply Now Apply Now

The Sessions begins on November 9, 2021 and runs through December 14, 2021.

There are only ten slots available.
Cohorts will be selected upon review of applications.


No payment is required to apply.
Before applying, please ensure that you are available on the following dates/times.

Lessons on Identity — Understanding Mentality

November 9, 2021 at 6:30pm (EST)

Lessons on Identity — Understanding Manageability

November 16, 2021 at 6:30pm (EST)

Lessons on Identity — Understanding Momentum

November 23, 2021 at 6:30pm (EST)

Understanding the Identity Strategy Guide

November 30, 2021 at 6:30pm (EST)

Open Office Hours

December 7, 2021 | 6pm to 8pm (EST)

Identity Storyboarding Sessions

Between November 29 & December 6, 2021

(Individual sessions will be scheduled with cohorts)

Presentations & Peer Reviews

December 14, 2021 at 6:30pm (EST)

The Sessions Application
Do you have employees? (required)
Which best describes your situation?

What past cohorts
are saying about The Sessions

"The cohort curriculum made me aware of skillsets I forgot that I have and used in my career. It also helped me dive deeper in seeing the creative and talented person I am who I'm supposed to be."

TraceyLynn Counts
Digital Marketer

"Understandable. Relatable. Specific. Tailored for me. Engaging."

Irma LaJoy
Beauty Industry Professional

"I could talk about the discoveries for days. However, the most important discovery to me was discovering that I had blocked out the majority of my accomplishments and positive memories both personal and professional."

Clifton Pettyjohn
Transformational Coach & Speaker